Brand Identity

Cloco is the brainchild of BIPOCs who value conscious travel practices while observing what the world has to offer. Cloco provides trusted curated transportation plans, maps, and cultural tips and tricks that focus on public transportation to lower a traveler’s carbon footprint.

Inspired by travel, movement, and nature, Cloco's branding uses imagery from topographic maps, metro signs, and symbols of travel.

Cirrus

#00bfad

Mooncake

#ffcb6a

Stratus

#cdf1ec

Art Director - Self

Experience Designer - Pareesa Khwaja

Strategist - Ashanti Wright

Creative Brand Manager - Casey Mattis